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Marketing Innovation Archives - Digital Nishi

BeReal Launches U.S. Advertising Platform, Led by Former TikTok Executive

April 10, 2025 — BeReal, the social media platform renowned for its authentic, unfiltered content, has officially launched its native advertising platform in the United States. This strategic move aims to provide brands with innovative avenues to engage with BeReal’s predominantly Gen Z user base, which constitutes 85% of its 40 million global monthly active […]

AppsFlyer and NAVER Announce Integration to Elevate Digital Marketing Capabilities

San Francisco & Seoul, March 27, 2025 – AppsFlyer, a global leader in marketing measurement and analytics, has unveiled a strategic integration with NAVER, South Korea’s premier online platform. This collaboration aims to enhance audience targeting capabilities for advertisers by leveraging AppsFlyer’s advanced audience segmentation tools within NAVER’s advertising ecosystem. Key Features of the Integration […]


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